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PlanetChristmas Magazine July 2012

Light-O-Rama needed more of Dan’s time as he was plowing all of the family savings into the company. In 2005 he thought the time was right, quit his real-paying job and moved to Hudson Falls. It just happened to be where he grew up and close to his mother’s garage. The not-so-good news was he had to leave Mary in New Jersey until things settle down. Dan says it was a difficult time. Mary caught up with him a year later. About the same time Dan had left the security of the software company so he could focus on Light-O-Rama, John Potochnak retired from the same company and was looking forward to a life of leisure. It lasted seven months before he was bored and started looking for some- Dan's wife, Mary thing to do. John called Dan and soon became part of Light-O-Rama. John saw it as a good at Light-O-Rama. She’s a vital part of the investment and brought financial stability to growing company and in charge of order ful- the new company as well his impressive design fillment. If you’ve ever called, you might have engineering experience. The best kept secret even talked to her. is John’s behind the introduction of Light-O- Is it easy in small business? Nope. Just ask Rama’s Cosmic Color Ribbon. Dan. By early 2006 mom’s garage was packed and Dan will quickly tell you it’s a lot of very hard out of expansion room. Dan found the perfect work running a company. When he’s not in production space in South Glens Falls that the office, he’s at home logged into the office. allowed for significant growth in the future. The first six months of the year are devoted to Light-O-Rama is still there today but has out- recovering from the last year and creating prod- grown the original space and expanded into ucts for this year. The last six months are dedi- more. The company still uses his mother’s cated to just making it through the rest of the garage for staging Light-O-Rama kits. year. The phone begins ringing steadily in July What happened to Dan’s wife, Mary? In as the world starts to think about Christmas. 2001 their son Alex joined the family so she By September there are no more free weekends suspended her job as a nurse to become a full- for the family. In November the company is time mother. That job soon evolved into help- handling 200-500 calls a day plus another 500 ing Dan at Light-O-Rama when needed. Now emails and trouble tickets from the helpdesk. Mary spends all her time in a fancy new office Dan also gets to hear the UPS drivers constantly The Light-O-Rama world headquarters in South Glens Falls, New York July 2012 | PlanetChristmas 15


PlanetChristmas Magazine July 2012
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