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PlanetChristmas Magazine July 2012

Dan and Kevin checking out a troublesome controller complain about having too much stuff to put of their board manufacturers as they shifted in their trucks. Even when Dan and Mary go to the new design. Each company had a dif- home for dinner, they’re responding to emails ferent excuse why product couldn’t be delivered while eating. Dan calls the last quarter of any on time, yet no one had timely solutions. Both year a blur. Mary just calls it exhausting. Dan and John made some tough decisions and I got Dan to start reflecting on the history of product finally started flowing, though many Light-O-Rama and asked if there was anything weeks late and after paying substantial financial he would do differently today. He opened up incentives to the board production companies. and said he had made plenty of mistakes over Neither Dan nor John want to re-live 2011. the last ten years. The first major lesson learned Light-O-Rama products are manufactured in the hard way came with the release of the second Asia and the USA. Products for this Christmas generation sequencing software called S2. He season are already arriving at the Light-O- thought it was almost ready to go and told the Rama warehouse. John took an extra precaution world, only to find the software had issues and and ordered Asia to send product to the USA it wasn’t ready for prime time until 18 months on different ships. If one shipment has a deliv- later. You’ll never hear the company talk about ery issue Light-O-Rama will still have product a product until it’s all-but-ready to ship. heading to the warehouse via a different route. Then Dan started talking about the product Sounds like the company has learned its lesson shortages of 2011. The company had redesigned well from 2011 and there will be plenty of prod- the controller boards to what they now call G3 uct available when needed this year. (Generation 3) and was confident of a smooth manufacturing transition. Light-O-Rama John took an extra underestimated the product demand, but they precaution and ordered Asia were too far down the G3 path to backup and restart the old production lines because of com- to send product to the USA ponent lead times. Then they were blind sided on different ships by extra production time needed by all three 16 PlanetChristmas | July 2012


PlanetChristmas Magazine July 2012
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