Page 76

PlanetChristmas Magazine September 2014

The Elliott Display my mind. I knew exactly what he meant when he stated, that too many displays looked like “Christmas threw up on the lawn.” I think we all can relate to that term. Visual perspective and looking at your display through your visi-tors eyes can assist with this. With all of this, you can create a great display. However, there is one intangible that I believe is a significant key between a good and an outstanding display. What is the Holy Grail for Us? Up to now, I have been referring to many aspects of our displays in the sense of what we ultimately create: art. What is the “Holy Grail”? The epiphany really is quite simple: “EMOTION” Emotion is defined as “the highest state of mind, derived spontaneously from one’s circumstances”. What then defines our circumstances? That would be our five senses; sight, sound, touch, smell and taste. Appealing to all five senses with your audience, using everything you have available to you, blended together in the right way, you expose the wonder and magic that is Christmas. You transform your display into a “Christmas Card” and not some random “me too” YouTube video. Your display becomes the destination, and that is when you create present and future memories. You become the tradition. 76  PlanetChristmas  |  September 2014 With this, you get to witness generations. Can there be any better reward for all your efforts? How can we tie this all together? In the con-text of our artistic analogy: “Art - - is the expres-sion or application of human creative skill and imagination, typically in a visual form, producing works to be appreciated primarily for their beauty or emotional power.” Ultimately, creating displays is not about using all the latest and greatest elements. It is not about any specific technology, trying to “keep up with the neighbors,” nor is it about how much money you spend. It’s not about what you do or don’t have in your display. Creating a display is about what you do, with what you have. How much you give back, and the legacy you leave behind. Think about what would happen if you could no longer do your display. Would your community experience a loss? Would they pick up, find another display from some list and not think twice about your efforts. The experience you create, the emotion you trigger, will set you apart from all the other displays. Wrapping up I’ve have spent countless hours discussing and debating this subject with many of my peers and friends in the community. A special thanks to Carrie Sansing for her inspiration.


PlanetChristmas Magazine September 2014
To see the actual publication please follow the link above